Partner program for MSPs
Sell AI your clients can actually use.
Your clients still run on spreadsheets, paper and email. Find the process holding them back, replace it with an app that does the work, and add it to the plan they pay for each month. No developers needed.
- Free to joinNo fee to apply or to stay in the program
- A workspace per clientEach client's data kept apart
- No developers neededBuild by connecting, choosing and arranging
The opportunity
Every client is asking you about AI.
They have seen what AI can do.
It is in the news and in every vendor pitch. Clients know it can help, and they are asking you what to do about it.
Chat is only the start.
Copilot seats and chat assistants are point solutions. You can teach staff to prompt, but the work still waits for someone to sit down and do it.
What they need is a new way to work.
An app that replaces the old process, with the AI in the background: it reads the documents, checks the rules and does the job, and people only approve.
What you can sell
Find the old way. Sell the new one.
Every client has a process still run on spreadsheets, paper or email. Map it with them, build the app that replaces it, and run it on their monthly plan.
The spreadsheet emailed round every Friday
One app: entries checked as they arrive, totals always current, approvals tracked
Invoices keyed in by hand from the inbox
Read, matched to orders and queued for approval before anything posts
Paper forms and a filing cabinet
Forms filled online, checked for what is missing, every file's status in one queue
The same questions, answered by the same three people
An assistant over their own documents, every answer quoted from the page that says it
Copying data between systems that don't talk
Systems connected, records moved and checked for them, exceptions sent to a person
Month-end spent chasing receipts and sign-offs
Receipts read as they arrive, approvals requested and tracked, the month closed on time
How you make money
AI that shows up on the monthly invoice.
Every old way you replace is a project, then a monthly service, then the start of the next one. On terms you set with your clients.
- Fix itCharge for the project: map the old process with the client and launch the app that replaces it.
- Run itAdd the app to their managed service, per user or per client, and keep improving it.
- Find the next oneEvery client has another old process, and the app you built is ready for the next client.
Fix it once
The old way you fixed is waiting at the next client.
Export the app as a single file, import it into the next client's workspace and connect their sources. Each client keeps its own workspace, address and data.
White label
Your name on it, not ours.
Every app you deliver carries your logo, your colors and your own domain. Your clients see your practice, and Strive stays out of sight.
Built for managed services
The questions a new way has to answer.
Data kept apart
Every client in its own workspace, with its own address, access and data.
People approve what matters
Review steps before anything is sent, posted or changed.
A record of every run
What ran, on which data, and who approved it.
In their cloud if they need it
Run Strive in a client's own cloud or on their hardware.
The program
Free to join. Earn your way up.
Every partner starts as Registered. Certified and Premier are earned with certified builders and live client apps, never bought.
- Refer clients
Registered
Firms that want to bring Strive to their clients without building yet.
How you get hereApply and be accepted.- Referral fee on every client you bring
- We build and launch for your client
- A partner workspace to demo in
- Build and deliver
Certified
Practices that build, launch and run apps for their own clients.
How you get hereA certified builder on your team and a first client app live.- Everything in Registered
- Partner pricing to resell or bundle
- A workspace for every client
- Listing in the partner directory
- A direct line to our product team
- Grow together
Premier
Partners with a track record of live client apps and certified teams.
How you get hereSeveral clients live and a certified team.- Everything in Certified
- Leads we pass to you
- Deal registration
- A partner manager
- Co-marketing and early access
How to join
From application to first client.
- 1
Apply
Tell us about your practice and the clients you serve.
- 2
Talk it through
We look at your clients' problems together and agree the track that fits.
- 3
Build your first app
In your partner workspace, with our team on hand.
- 4
Launch
Put it to work for your first client and join the directory.
Questions
What partners ask us.
What kinds of processes can I replace?
Anything a client still runs on spreadsheets, paper, email or copying between systems: diligence findings, contract reviews, claim packets, referral intake and project pricing, with team approvals and cited sources.
Do my technicians need to code?
No. Apps are built by connecting sources, choosing what to read and check, and arranging the screens, or by describing them to the Assistant.
Is each client's data kept separate?
Yes. Every client gets its own workspace with its own address and access, and their data never mixes with another client's.
Can I deploy one app to many clients?
Yes. Export an app as a single file, import it into each client's workspace and connect that client's sources.
Does it work with the tools my clients already use?
Strive connects to their mailboxes, drives, accounting systems, databases and anything with an API, so the new way runs on the systems they already have.
Can it run in a client's own cloud?
Yes. Strive runs on Kubernetes in a client's own AWS, Google Cloud or Oracle Cloud account, or on their hardware.
How do billing and partner pricing work?
We walk through partner pricing and billing options when you apply, based on how you package your services.
Give every client a new way to work.
Bring a process one of your clients still runs the old way, and we will show you the app you could sell them.
Free to join. No commitment to apply.